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Apr 1, 2009-2009

United States of America

Basta Dobbs

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ACTIVISTS/ACT.GROUPS/DESCRIPTION OF THE GROUP

Presente.org

TARGET

Lou Dobbs, CNN

WIDELY HELD BELIEF

Discrimination and hate speech against immigrants should not be accepted.

CASE NARRATIVE

Issue and Opponent: As part of the CNN Network, in a primetime show, Lou Dobbs began devoting frequent airtime in late 2003 to the supposed menace of “illegal aliens who not only threaten our economy and security but also our health and well-being.” He skewed statistics, used dubious data, and blurred the distinction between legal and illegal immigration. When immigration reform came on the Congressional agenda in 2006, Dobbs’s ratings shot up dramatically, and the next year CNN promoted him from the 6 p.m. to the 7 p.m. time slot. His show’s xenophobic hysteria continued virtually every evening. According to the U.S. Census, there were 46.9 million people in the estimated Hispanic population of the United States as of July 1, 2008, making people of Hispanic origin the nation’s largest ethnic or racial minority. Given the large and growing population of Hispanic people in the U.S., there is also a growing awareness of anti-Latino racism. Dobbs also gave a prominent platform to anti-immigrant leaders and racists. Dilemma Action: In 2009, Presente.org, the largest U.S. Latinx online organization advancing social justice with technology, media, and culture, fought back, leading a multi-stage, national campaign with dozens of partners, demanding that CNN removes Dobbs. “Basta Dobbs” became a rallying cry for Latinos and allies concerned about Dobbs’ long history of anti-immigrant and anti-Latino rhetoric. They took advantage of two strategic openings at CNN: the network’s efforts to define itself as a neutral alternative to Fox News and MSNBC, and CNN’s desire to court Latino viewers through a new “Latino in America” series. Far from abandoning years of street actions protesting CNN’s inaction in hearing concerns about Dobbs’ incitement against Latinos disguised as nightly “news.” Latinos added digital momentum actions to what is becoming a major political movement online. They launched an online video, produced with award-winning documentarian Arturo Perez, called “CNN: Lou Dobbs or Latinos in America?” and they also sent text-message shortcodes publicized via radio and on-the-ground events, which enabled people to join the campaign. Outcome: After months of protest, on November 11, 2009, the campaign achieved its goal when Dobbs abruptly resigned from CNN, marking a major victory for Latinos. Dobbs’ resignation not only changed the discourse about Latinos and immigrants on CNN but helped our community and the country to see our power as both a moral and economic force. Although CNN President Jonathan Klein described the split as amicable, it capped months of intense pressure on the network to oust Dobbs. In recognition of its achievements, Basta Dobbs was awarded “Campaign of the Year,” by the New Organizing Institute. Dobbs continued spreading hate speech on his daily radio program, The Lou Dobbs Show, which began in March 2008.

PRIMARY STRUGGLE/GOAL

Civil Rights and Equality
Human rights
National/ethnic identity

DA TACTICS USED

Declarations by organizations and institutions

Records/radio/television

Selective social boycott

Symbolic reclamations

CASE NARRATIVE WRITER

SUCCESS METRICS

7 / 12

(CONC) Concessions were made

(MC) Media Coverage

(MSYMP) Media coverage was sympathetic to the activists

(PS) Dilemma action built sympathy with the public

(PUN) Punishment favored the activists

(RF) Dilemma action reduced fear and/or apathy among the activists

(SA) Dilemma action appealed to a broad segment of the public

PART OF A LARGER CAMPAIGN

0 / 3

RESOURCES

Project documentation

Dilemma Actions Coding Guidebook

Case study documentation

Dilemma_Actions_Analysis_Dataset

CC BY 4.0 Deed, Attribution 4.0 International

SOURCES

Fulanadetal. 2013. “Basta Dobbs,” Actipedia. Retrieved July 22, 2023. (https://actipedia.org/project/basta-dobbs).

Hollar, Julie. 2010. “Dropping Dobbs: A Victory for Media Activism, and the Challenge Ahead,” NACLA. Retrieved July 22, 2023. (https://nacla.org/news/dropping-dobbs-victory-media-activism-and-challenge-ahead).

Daniels, Jessie. 2009. “Time to say “Basta” to CNN’s Lou Dobbs,” Racism Review. Retrieved July 22, 2023. (http://www.racismreview.com/blog/2009/09/17/basta-to-cnns-lou-dobbs/).

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